Kim Novick is the Experiential Marketing expert
for Shared Value thought leaders.
Innovation • Global Insight • Future Trends
Business Growth + Social Impact = Creative Change
Welcome to Kim Novick : Creative Change
Business Growth + Social Impact.
Let’s face it. The world hasn’t changed, and people haven’t changed.
But the speed of business sure has.
Whatever you call it: sustainable, mindful, conscious, global, green,
purpose-based, shared value, triple bottom line, people-planet-profits…
Creativity, innovation and responsibility are the new benchmarks for success,
and Intellectual Capital is your brand’s most valuable asset.
You’re a player in the New Age of Business:
A Change Agent, Thought Leader, Provocateur.
You deliver the best products and services under the sun,
while maintaining integrity, authenticity and respect for all your stakeholders:
investors, employees, your value chain and — most importantly — your customers.
You’ve found the big picture communications expert who “gets it”.
Creative. Strategy. Project Management.
I’m Kim Novick and I call my practice Creative Change.
It’s part psychology, part spirituality, part art
all wrapped up with 100% marketing knowhow.
It’s about growing your business and making positive social impact.
Social, PR, traditional, guerrilla, captive, mobile, events.
New media. Old media. Emerging media. Disruptive media.
Let’s Bring People Together For Good.
By trade I’m a Creative Director/Executive Producer with expertise in the face-to-face space, concentrating on the intellectual capital and mission-based sectors. Ongoing projects include PopTech, which i’ve stage managed since 2001; the Personal Democracy Forum, which I’ve directed since 2008; and EatwiseRx, brand and messaging strategy, web development and more.
My experience covers websites and viral word-of-mouth campaigns to half-time shows for the NBA; multi-day multi-venue festivals and conferences; world-tour product launches; etc. Clients range from mom & pops and startups to some of the world’s most trusted brands: EMC, IBM, Coca-Cola, Motorola, Gillette, Lee Jeans, Penguin Publishing, et al.
A life in the theater preceded my corporate career, with training at the Actors Studio [Lee Strasberg, Elia Kazan, Shelly Winters, Arthur Penn]. New York and international credits, underscored by 6 production related OBIEs, include repeat seasons with Lyn Austin, the Second Stage and Jennifer Muller & The Works.
I live with my wife and kids in idyllic Concord, MA and I’m available for engagements anywhere/anytime.
Let’s connect today and bring people together for good.
The creative process is iterative as it makes its divergent/convergent journey through the keyhole. Each engagement is different and runs the gamut from collateral marketing tactics to the conception of a multi-faceted international marketing platform.
In any event, the intent remains the same:
Bring people together. Grow your business. Have a positive social impact.
Here are some examples of what I can do for you.
Strategic Road Maps
Brand Experience Design
Assembling Creative Staffs
Sponsorships & Promotions
Conferences & Events