the changing role of business

Sustainability is the buzz phrase in business today. Anecdotally it"s surpassed "green", supplanted "responsible" and is leagues ahead of "mindful", "conscious", "purpose based",  "mission driven", "local" and "fair". The consumer landscape alone is congested with "organic", "cruelty free" and countless other labels striving to differentiate everything from foodstuffs to automobiles to the houses we live [...]

By | 2014-11-25T03:05:48+00:00 September 7th, 2011|Value with Values|0 Comments

conferences + events

The whole world's atwitter about making friends, grouponing and googling.dumpsure Businesses are running around like chickens with their heads cut off worried about missing the social media bandwagon before the Web 3.0 semantic train leaves the station. And ad agencies are still laughing all the way to the bank on media buys. Analytics is just [...]

By | 2014-11-11T20:34:19+00:00 September 7th, 2011|What You Need|Comments Off on conferences + events

good : trust

Good : Trust is the opportunity for business growth in the mission-based sector. It"s a great term, which Timothy Fort [at GWU] coined to describe the relationship between NGOs and their patrons, especially in the corporate sector. My approach repositions non-profits from tin-cuppers to content producers and subject matter experts. It"s about seeing your [...]

By | 2013-12-16T10:35:33+00:00 September 5th, 2011|Value with Values, What You Need|Comments Off on good : trust


Nearly everyone agrees that we’re living through a period of radical change, which demands new ways of connecting with your customers.070-684 The old approach of, “It slices! It Dices!” “New & Improved!” “Bigger, Faster, Cheaper!” no longer works. Regardless of your product – in fact even if you play in a niche – the market [...]

By | 2017-01-22T19:01:33+00:00 September 5th, 2011|Value with Values, What You Need|0 Comments